The Wrack

The Wrack is the Wells Reserve blog, our collective logbook on the web.

The new Wells Reserve web

Posted by | February 9, 2010

Ten years after first setting foot onto the worldwide web, Wells Reserve and Laudholm Trust recently strode into a major redesign of our websites. We hope the result has caught your attention.

Spider photo by Sue Bickford

Over the past few months, we have been working with iMarc, a nearby web strategy and design company, to merge wellsreserve.org and laudholm.org into a unified web presence. This effort is long overdue.

In the past decade, our web offerings have grown dramatically to accommodate the expectations of an increasingly wired world. Our web server delivers tens of megabytes of data every day and often responds to 500,000 page requests a month.

Our online audience is as varied as the programs and activities that fit under the Reserve-and-Trust umbrella. People depend on our websites for planning trail walks, arranging school visits, making scientific connections, obtaining maps, making donations, renting the barn, scheduling a visit, keeping current, and much more.

As you will see, iMarc has crafted a site that combines powerful database features with a creative, user-focused design. With this new site, we will send a clearer message to our diverse audiences, provide an ocean of information gracefully, and inspire our web visitors to support the four pillars of our combined missions.

Please let us know what you think.

← View all Blog Posts